Posts
October 31, 2024
Trish Leighton
Crafting a successful website strategy takes work - which is why we're here to help.
One of the first things we do when we begin an SEO campaign is map out a keyword strategy. Since the searches you want your site to show up for begin with a phrase, we need to invest time ...
Read More About Let's Talk Search Intent and Keyword Strategy
October 10, 2024
Jen Cialfi
At Vizergy, we're always looking for ways to improve our platform and make it easier for our clients to manage their websites. That's why we wanted all of our recently integrated Artificial Intelligence (AI) features and platform enhancements in one place for you.
Our goal with these enhancements is simple: save you time ...
Read More About Integrating Artificial Intelligence: Prioritizing Time and Saving Energy
September 09, 2024
Dominique Smith
Enhancing Guest Experiences and Increasing Hotel Revenue
Staying competitive in the hotel industry isn’t easy. You’re continually looking for ways to enhance guest experiences and increase revenue at the same time. And if you can do this conveniently, with your particular brand of hospitality — you’re markedly ahead.
There is something you ...
Read More About SynXis and Vizergy offer SynXis Retailing
How Valencia Hotel Group Boldly Boutiques in a Big Brand World
As defined, a boutique hotel offers services of high quality to a small number of customers. It has a unique personal touch that discerning guests long to experience. These accommodations emote a sense of place — they are individual, lovely, and refreshing. Valencia ...
Read More About Valencia Hotel Group: Do You Boutique?
With the addition of Curated Hybrid Sites added to Vizergy's website template options , we want to shed some light on useful design trends and how to utilize them to get your customers excited and convert!
Never Forget Your Story — What makes you different, more exciting, or better than your ...
Read More About Web Design Trends for Hospitality in 2024
April 13, 2023
Gabriel Hovatter
Do accessibility widgets solve all your ADA problems and keep you safe from lawsuits? The short answer is no. And the longer answer, well, is a little more involved.
These tools are a stop-gap solution at best because the underlying issues remain. Think of the ADA accessibility services as a short-term option to use ...
Read More About Why Accessibility Widgets Are Not the Silver Bullet for Your Website
JACKSONVILLE, FLA., March 30, 2023 – After more than a decade, Vizergy is still creating beautiful, innovative websites for long-time client Trapp Family Lodge in Stowe, Vermont. Having built their past website in 2014, Vizergy and Trapp knew it was time to come back to the table and craft a new website that allowed guests ...
Read More About Vizergy Announces New Website for Long-Time Client – Trapp Family Lodge
March 20, 2023
Daisy Tackett
Your website is your virtual storefront, and it needs to look sharp, welcoming, and up-to-date. If your website looks like it's from the '90s, potential guests will assume your hotel is stuck in the past. So, let's dive into why having an updated website is so vital for hoteliers.
User Experience ...
Read More About Do You Need to Update Your Website?
February 07, 2023
Trish Leighton
As a marketing professional in the hospitality space, it can be hard to know where your marketing dollars are best invested. Between SEO, PPC, Metasearch and OTA ads, there are so many channels to choose from, and the ROI will vary greatly from one to the next. But one thing is for sure – you need to be visible where your potential guests are shopping, and OTAs (online travel agencies) are often the first stop in the travel booking journey.
Read More About Putting OTAs in your Digital Marketing Mix
January 08, 2023
Johanna Dykstra
According to a survey conducted by the American Hotel & Lodging Association in September 2022, nearly all hotels are experiencing staffing shortages, with 87% of survey respondents indicating they’re experiencing a staffing shortage and 36% severely so.
Read More About Combating Staffing Shortages
In a continuation of a long partnership with Sabre, Vizergy is excited to announce a new Call Center Solution to help ease the burden on front desk staff and minimize turnover after hours and during peak call times.
Read More About Vizergy Announces New Call Center Solution via Sabre
Jonas Software Acquires Vizergy Digital Marketing
Jacksonville, FL, September 19, 2022 – Jonas Software (“Jonas”) is pleased to announce the acquisition of Vizergy Digital Marketing (“Vizergy”). Vizergy was founded in 1999 with the purpose of providing a hospitality focused Digital Sales & Marketing platform with a full suite of digital ...
Read More About Jonas Software Acquires Vizergy Digital Marketing
September 15, 2022
Daisy Tackett
Google has been teasing the end of third-party cookies since 2020, but it seems as if they’ve finally decided on a concrete plan.
Read More About Where Did All the Cookies Go?
JACKSONVILLE, FLA., August 30, 2022 – The Jacksonville Business Journal recently released their list of the largest website design and development companies in Northeast Florida—and Vizergy tops that list.
In previous years, Vizergy held steady at the #2 spot. But after a year of powerful growth and expansion, the ...
Read More About VIZERGY® RANKED #1 WEBSITE DESIGN AND DEVELOPMENT EMPLOYER IN NORTHEAST FLORIDA
August 10, 2022
Daisy Tackett
We love building websites for hotels, restaurants, management companies, and brands – it’s one of the things we’re experts at. However, when we looked at our own site, we realized we had spots for improvement and set out on the journey to create a fresh, updated website to properly showcase our products and services.
Read More About Vizergy Announces New Website
August 08, 2022
Daisy Tackett
Divi Resorts is a long-time Vizergy client, and we recently had the opportunity to build a new website for them. We had also built their previous site, but agreed an update would refresh their branding and better showcase their many properties.
Read More About Behind the Build: Divi Resorts
The Search Visibility Booster helps to increase hotel direct bookings, creates additional hotel brand awareness and helps them better compete by being seen online more frequently. It’s comprised of 4 proven SEO strategies rolled into 1 programmatic plan. The package combines the following applications to help hoteliers glean potential guests with specific messages relevant to their inquiries.
Read More About Vizergy® Introduces New SEO Product Package – Search Visibility Booster
Vizergy boasts employees from all over not only Florida – but the whole country. We were so excited to bring one of our teams together recently for Marriott Team Week, where they got to get to know each other better, learn and grow as a team, and most importantly, give back to the community.
Read More About Vizergy Team Week with Rethreaded
June 15, 2022
Daisy Tackett
Here at Vizergy, we love to brag on our hard-working teams that create amazing work, and we want to reflect on an awesome project we did for Bally’s Corporation. Bally’s came to us needing several new websites – for their brand and for twelve properties.
Read More About Behind the Build: Bally’s Corporation
May 05, 2022
Daisy Tackett
Airbnb and other vacation rentals have been steady competition for hoteliers over the years. But lately, they’ve been receiving some negative press. Consumers are tired of complicated hosting policies, lack of amenities, and exorbitant fees associated with these rentals – which is good news for hoteliers!
Read More About Is AirBnB on the Decline?