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Category - Hotel Marketing

WordStream: Spotlight on Vizergy, Agency to the Hospitality Stars

wordstream
Check out how Wordstream’s 20-Minute Work Week improved our team’s productivity by 39%. WordStream Customer Spotlight:  click here to read the full feature. Whether you’re operating a small boutique inn or a large chain of hotels, digital marketing can often fall to the back burner as you deal with the immediate concerns ...
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Case Study: Attracting Hotel Guests Using Digital Display Ads

naples
A new oceanfront hotel generated over half a million impressions & a 46:1 ROI with a display ad campaign. Client Profile Our client’s property is a 183 room, oceanfront hotel located in downtown Naples, FL on the Gordon River and just a short walk to the beach. The hotel features a resort style pool ...
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Client Success Story: Boosting Return With A Revamped PPC Campaign

October 30, 2018
PPC
Have you been running PPC Campaigns for a while and results aren’t meeting your expectations? It might be time to revamp!     Instead of casting a broad net with search keywords that could be stretching your budget thin, it is essential to review the data and find those keywords with most ...
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Optimizing Your Social Media Strategy

social
Social media can be a very valuable tool for any business, but hoteliers especially. Active social media accounts help to grow brand awareness, tell a property’s story and even increase overall revenue. For hoteliers to accomplish increased traffic through social engagements, it is imperative to have a well thought out social strategy that includes quality content.  ...
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