Tag - Hospitality
How Valencia Hotel Group Boldly Boutiques in a Big Brand World
As defined, a boutique hotel offers services of high quality to a small number of customers. It has a unique personal touch that discerning guests long to experience. These accommodations emote a sense of place — they are individual, lovely, and refreshing. Valencia ...
Read More About Valencia Hotel Group: Do You Boutique?
JACKSONVILLE, FLA., March 30, 2023 – After more than a decade, Vizergy is still creating beautiful, innovative websites for long-time client Trapp Family Lodge in Stowe, Vermont. Having built their past website in 2014, Vizergy and Trapp knew it was time to come back to the table and craft a new website that allowed guests ...
Read More About Vizergy Announces New Website for Long-Time Client – Trapp Family Lodge
In a continuation of a long partnership with Sabre, Vizergy is excited to announce a new Call Center Solution to help ease the burden on front desk staff and minimize turnover after hours and during peak call times.
Read More About Vizergy Announces New Call Center Solution via Sabre
September 15, 2022
Daisy Tackett
Google has been teasing the end of third-party cookies since 2020, but it seems as if they’ve finally decided on a concrete plan.
Read More About Where Did All the Cookies Go?
Long standing partners bring together best in class digital marketing and distribution services.
Read More About Vizergy® Teams with Sabre Hospitality at AAHOACON 2022
January 11, 2022
Robert Arnold
Vizergy President Robert Arnold recently participated in Questex Hospitality’s Executive Roundtable, sponsored by Sabre, where they discussed how the hospitality industry can utilize technology in their operations to improve the guest experience. As an expert on technology driven digital marketing for hospitality, Arnold commented on the strengths of these technologies, as well as limitations for ...
Read More About How Can Hoteliers Manage Higher Technology Expectations?
Hospitality marketing leader collaborates with Hotel Equities to drive more direct business
Read More About Vizergy® Partners with Hotel Equities Group, LLC
Sabre e-commerce solutions combine with Vizergy’s best-in-class web development services to deliver high-performing websites for hoteliers
Read More About Vizergy® Expands Alliance with Sabre Hospitality Solutions
July 13, 2021
Kristen Sullivan
Capturing and keeping consumers’ attention is no easy feat, especially with all the information they’re bombarded with daily. It’s crucial to remain visible by maintaining a consistent and on-going digital presence throughout the year. Building a well-thought marketing calendar will ensure you have several solid ideas rather than throwing something together at the last minute ...
Read More About Building a Great Marketing Calendar
April 27, 2021
Kristen Sullivan and Todd Taylor
Now, more than ever, consumers of all ages (especially Millennials and Gen Z) care about equality and expect companies to operate under a strict set of morals. As a result, they are particular about where they spend their money and are more likely to support brands that share similar values. These consumers look for obvious ...
Read More About Incorporating Diversity into Your Website
January 21, 2021
Kristen Sullivan
Micro-Weddings & Minimonies: Adapting Your Hotel for Small-Scale Celebrations
Lavish, over-the-top weddings with extensive guest lists are a thing of the past, at least for the near future. Post-pandemic couples are opting for smaller, more intimate events to celebrate their big day, either with a micro-wedding or a minimony; elopements are also on the ...
Read More About Micro-Weddings & Minimonies: Small-Scale Celebrations
The coronavirus lockdown has forced everyone to stay inside their homes and the isolation from friends and loved ones means consumers are using social media more than they ever have. Reports have shown a 61% increase in social media engagement since the lockdown. That makes social media channels like Facebook and Instagram a ...
Read More About COVID-19 Recovery Series: Social Media Marketing
Achieving more success online starts with knowing your customers. By leveraging existing data assets, personalized marketing campaigns can be developed to target specific audiences - resulting in higher returns on investment.
New Epsilon research found that 80% of consumers are more likely to make a purchase when a brand offers them personalized experiences. With ...
Read More About Data: The Secret to Successful Digital Marketing
More than 20 years ago, Vizergy was founded to help simplify the digital space for hoteliers and make it more profitable. Since Vizergy's founding, we've continued to develop and enhance our digital marketing platforms and technology to empower our hospitality clients to be successful online.
Recently, we sat down Vizergy's Vice President of Information ...
Read More About Vizergy Technology Leads the Industry- a Q&A
Vizergy and Hard Rock partnered together once again to create a website for an innovative new brand called Reverb.
Hard Rock came to us looking for a creative new website with an interesting layout designed with a tech-savvy audience in mind. For this young, diverse demographic, we chose to utilize images of people enjoying ...
Read More About Behind the Build: REVERB Hotels by Hard Rock
Vizergy’s Director of Client Services, Ross McAlpine, weighs in on whether or not the industry is lagging due to a lack of proper education.
“Addressing education and training is critical to any labor shortage and I believe that most marketing degrees are out of date with the actual skill set for a ...
Read More About Is Our Industry Lagging Behind Due To Lack Of Proper Education?
Vizergy’s most recent site launch was with Hotel Yountville in California.
We think you’d agree that the perfect escape to wine country is at Hotel Yountville .
This luxury boutique hotel inspired by a quintessential wine country home is perfect for those looking for a relaxing, luxurious escape. From world-class cuisine, upscale ...
Read More About An Interactive & Sleek Site Launch : Hotel Yountville